With so many people staying home and businesses trying to help each other, you've probably been invited to join a chat, challenge or an Instagram Follow Group (also known as pods). The intention is good and they work in different ways. For example, I've seen messages or posts on Facebook asking you to follow accounts and in return, other accounts will follow you back, leaving you with hundreds of followers "fast & easy". Sounds nice, right? But for Instagram, this could be f

Unsatisfied clients or bad reviews are part of having a business and you must be prepped to deal with them sooner or later. Here are a few tips I've learned in my +12 years working in Customer Service, that might help you: 1. RESPOND & ACKNOWLEDGE. Never ignore or simply delete a bad review (it can make matters worse, very quickly). Let the customer know you appreciate their comments (remember they have the right to express themselves) and either request more info via e-mail

We all want a big Instagram following but you can't open an account and expect to have 41k followers the very next day. Read on ...

You probably already know that businesses need to be social nowadays but the question is ... which social medial channels are right for YOUR business? You need to have presence but you don't need to have it in all of them. Here are some interesting facts on each social media channel and tips to choose the right one for you: First of all, let's take a moment to answer these questions: - Is your business a B2B (Business to Business) or B2C (Business to Consumer). - What's your

Hashtags are basically search terms that categorize content and make it more discoverable. When used correctly, these can help your business attract new followers, get more likes, and increase engagement. Here are some tips on how to use them correctly: 1. Create list(s) of hashtags for your business. I save all of my lists in the Notes app for easy access and by doing so, I save time posting and avoid last-minute typos. Avoid creating lists with very similar hashtags like: #